Drones in the world of communication

DJI Inspire

As you may know, I started a YouTube channel 2 years ago, where I uploaded some video footage shot with my (now crashed) quadcopter. Images from an unusual perspective always surprise us. Although drones aren’t really new, people’s fascination about aerial footage can have a huge impact on communicational content.

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The best Apple ads

Think different

After I presented you my favourite Superbowl commercials, I’m now switching over to those published by the famous Cupertino-based company: Apple. The most valuable company in the world certainly knows how to produce great commercials. Here’s a collection of the best Apple ads that came out between 1984 and today.

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10 interesting facts about mobile communication

Mobile marketing

PCs are being replaced increasingly with smartphones and tablets. Mobile internet traffic passed 50% last year and is still on the rise. Here are 10 interesting facts about smartphone and tablet communication:

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How YouTube changed viewing behaviour

Since the invention of TV, technology and the internet have never evolved as fast as in the last 10 years and viewing behaviour never changed so fundamentally.

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4 email marketing tips to optimise your campaigns

An email marketing campaign can be well-planned and reach thousands of people, but if the mail itself has major flaws, people will just not respond to it as anticipated. With these email marketing tips you can easily improve the open rate of your mails and improve the effectiveness of your campaign.

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The best Super Bowl commercials of all time

Super Bowl

Next Sunday, it’s Super Bowl time. Even if you don’t care about the sport, one thing that you should care about (at least as a marketer or communication specialist) are the fantastic commercials shown during the final round of this season. While waiting for this year’s Super Bowl commercials, that have partially been revealed already, I am going to present you the best Super Bowl commercials of all time.

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5 free social media beginner tools to leverage your Twitter account

Are you new to social media and want to build up your Twitter account from scratch? With these 5 free social media beginner tools, you’ll be able to build up an audience, find the biggest influencers and trending subjects in your domain, plan your tweets in advance and analyse your results.

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The best marketing campaigns in Luxembourg

I live in a small country, mainly known for banks and businesses. Nevertheless, there are some very creative communication and marketing campaigns in Luxembourg that might surprise you as much as they did for me. In order to show you that Luxembourg isn’t only about finance and fancy cars, here are some of my favourites.

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5 short SEO tips to make your website better

Maybe you just created a new website or you want to improve the Google search results for your existing one? With these 5 short SEO tips you can easily improve the search engine ranking for your website and get found more easily on Google and co.

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The new social media trends

Social media trends

Social media are the modern equivalent of the roman agora. But like all elements of human society, they are evolving, and sometimes faster than one might think. Here are the new social media trends for 2017 and beyond.

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